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Our Core Values - What We Stand For


'Ohana means family.

One does not need to be born into an 'ohana. 

Oftentimes an 'ohana includes not only one's relatives, but also their dearest friends. 

When you belong to an 'ohana, family and friends are bound together by love

and respect, and they work together in harmony. 

As 'ohana, we take care of and support one another unconditionally.


Kahi'oe means "where you belong."

We are connected together in many ways. 

The traditional lei that brings joy and makes one feel special

can also be a symbol of belonging. 

Each flower, shell, or kukui nut is a unique individual

that is bound together. 

Whether the bond is by blood or aloha,

we are 'ohana, and this is kahi'oe.


Makemake'ia'oe means "you are beloved."

The desire to be loved and nurtured

is considered one of our most basic

and fundamental needs. 

Our 'ohana knows that they are loved

for precisely who they are, and our love for one another

is not tied to accomplishments, skills, or personality traits.  We simply love.


Ho'ohanohano'ia means "Respect."

At the roots of our 'ohana is ho'ohanohano'ia.

Respect is a feeling of deep admiration for others.

This admiration is shown by the love and care

we have each member of our 'ohana,

everyone that comes into our lives,

and for ourselves.


Lokomaika'i means generous and kind.

We believe it is vitally important

that we treat others with lokomaika'i.

Mark Twain once said, "Kindness is a language

which the deaf can hear and the blind can see."

We believe that kindness creates intention in our lives.

It enriches our days and creates a habit of mindfulness

when we stop and think and choose to be kind.

'imi na'auao

'Imi na'auao means to "seek knowledge."

Our 'ohana strives to constantly learn and become better.

We respect the knowledge and wisdom of others,

and consider it a blessing to sit and learn 

from our Kupuna (elders) and one another.


Kokua means to "help, assist, comfort, support."

We believe that kokua is an important concept

that should be taught to children from a very young age.

Kokua is the word we use to describe the spirit of kindness

accompanied by a desire to help one another, 

without expecting anything in return.

More specifically, it translates to extending

loving and sacrificial help to others

for their benefit, and not for personal gain. 

We desire our 'ohana to focus on giving back

to their society selflessly,

because only when every individual citizen

helps out their neighbor

without expecting anything in return,

will the community stand strong.

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